Retail Advisor Newsletter

Quarterly Newsletter

Summer 2014

Great Enthusiasm

Ralph Waldo Emerson is quoted as saying, "Nothing great was ever achieved without enthusiasm." In its simplicity, this short quote has far-reaching implications, and really brings home a fundamental mantra of The Parker Avery Group: Great Enthusiasm. We are enthusiastic each time we meet new clients and when we begin projects. We are enthusiastic as we help retailers overcome their challenges and begin to see the fruits of their efforts pay off in spades. And we are very enthusiastic as we watch and participate in the current retail evolution that's prompted by heightened focus on customer experiences, advances in technology and a closer, more social and environmentally conscious global society.

It is also with great enthusiasm that we welcome seasoned retail executive Clay Parnell as President and Managing Partner to Parker Avery. Clay's many accomplishments as a consultant and industry executive speak volumes about his retail knowledge, work ethic and optimistic attitude. He will be instrumental in strengthening Parker Avery's offerings, methodologies and experience, and he will play a key role in working directly with our retail clients.

We are enthusiastic that Clay will help augment our already strong Merchandising practice and continue to assist retailers in accomplishing their objectives in the areas of buying, merchandise planning, assortment planning, pricing optimization and others. With his experience working in a broad spectrum of retail segments, including department stores, mass merchants, specialty and grocers, Clay will also play a key role in furthering Parker Avery's ability to help retailers understand and address challenges relative to Channel, Product Lifecycle Management (PLM) and Supply Chain.

Our latest thought leadership and blogs have also enthusiastically embraced three key areas retailers are aggressively tackling: inventory optimization and visibility, customer experiences and store labor. Our Inventory Accuracy: Fundamental Strategies for Getting It RightPoint of View has been openly received - no surprise, really - as this is an issue with which we have recently been helping several clients. A Parker Avery blog post titled Retailers: Create Customer Serendipity has spurred numerous spirited discussions on our social channels. And our recently published New Roles for Retail research study addresses many key challenges retailers are facing relative to how to handle store labor in a changing retail world.

As we continue this journey through 2014, if you have an idea or initiative about which you are enthusiastic and would like to toss it around, please don't hesitate to contact me.

Robert Kaufman
CEO, The Parker Avery Group

Thought Leadership

Inventory Accuracy:
Fundamental Strategies for Getting It Right

Discussion of the root causes of inventory accuracy, including in-store and above- store processes, and ways to alleviate this age-old retail problem...


The State of Retail ERP 2014:
Drivers, Priorities and Implementation Considerations

The roles and expectations of store employees are changing, and retailers need new ways to incent their staff and drive good behaviors, as well as effectively integrate millennials into the workforce...


Research Study:
New Roles for Retail

How retailers are making modifications in all aspects of managing store labor to address a dynamically changing world...


Retail Radar

The Parker Avery Group frequently contributes to articles and publications beyond our own thought leadership to provide current perspectives and advice to the retail community.

We invite you to read the following articles to which we recently contributed or authored:
- Lean ERP is the New Normal (Apparel Magazine, April 30, 2014)
- Fashion Marketers Rely on Repetition (Luxury Daily, April 4, 2014)

Great Reads

Raving Fans, by Kevin Blanchard and Sheldon Bowles. Non- fiction, business. Basic customer satisfaction is no longer good enough anymore - to be successful, companies must create "Raving Fans."

Creativity, Inc., by Ed Catmull, co-founder of Pixar Animation Studios and president of Pixar Animation and Disney Animation. Non-fiction, business. Overcoming the unseen forces that stand in the way of true inspiration.


Download PDF Version of Newsletter